Elected Official Crisis
Crises involving elected officials, such as scandals, corruption, or legal issues can happen at any time. Click here to see sample release and resources about elected official crisis management. An effective communications plan should include:
Messaging: Craft a clear, consistent, and factual statement acknowledging the situation, emphasizing transparency, and outlining the steps being taken.
Designated Spokesperson: Assign a primary spokesperson, preferably someone with authority and credibility, to communicate with the media and public to ensure a consistent message.
Media Strategy: Following the same guidelines used in other crisis, utilize media to disseminate information quickly and accurately, correcting misinformation and providing regular updates.
Monitor and Respond: Actively monitor public reactions and media coverage, addressing concerns and questions promptly while remaining transparent and respectful of the legal process. Response is imperative when aiming to keep control of the narrative.